Andy Sturgeon Design in partnership with John McAslan + Partners will be developing the £40 million public realm transformation of Sloane Street on behalf of Cadogan. Work is due to begin in August 2019, for expected completion within three years.
These will be the most significant streetscape improvements for Sloane Street since it was originally commissioned by the 1st Earl Cadogan creating the ‘London Botanic Gardens’ at the Street’s heart. Since then, it has established international cachet as the one of the world’s leading shopping destinations.
Following extensive public consultation, the developed scheme will include extensive new planting to create an elegant green boulevard.
The planting drawn from the historic gardens along the street creates an uplifting atmosphere and visually rich environment reflecting and enhancing the sumptuous, multi-layered experience taking ‘retail therapy’ to another level.
The planting incorporates new and innovative species to London, in the spirit of Sir Hans Sloane, the renowned physician, collector and botanist from whom the Street takes its name.
“These proposals will strengthen Sloane Street’s position as a global destination for luxury retail and create an even more desirable environment for local residents and businesses. We have seen major recent investment from many of the luxury houses on the Street – the new Balenciaga store opened earlier this year, alongside multi-million pound refits from Hermes, Louis Vuitton, Versace, Gucci, Fendi and Chanel – and our plans will create a seamless and inspiring environment whether in-store or travelling along the Street.
This complements our existing focus on improved leisure and food and drink, including the recent restoration of the historic Belmond Cadogan Hotel. The scheme has also allowed us to elegantly ‘design in’ improved security measures and enhance the digital infrastructure to provide unparalleled connectivity.”
Hugh Seaborn, CEO of Cadogan,
“This project will breathe life into our high street and give residents and visitors a whole new experience. We are fully behind projects that deliver on our aims to tackle climate change and improve the local environment.”
Cllr Elizabeth Campbell, Leader of Kensington and Chelsea Council,
“We are delighted to be collaborating with Cadogan and the Royal Borough of Kensington and Chelsea on this exciting and innovative streetscape project. The scheme by John McAslan + Partners enhances the character and quality of this iconic thoroughfare. By introducing visual clarity, emphasising the priority of pedestrians and specifying high quality horticulture, new street furniture and additional trees, the project will offer residents, visitors and businesses a transformed and environmentally enhanced urban experience”
John McAslan, Chairman of John McAslan + Partners,
The proposals can be viewed online at sloanestreetfuture.co.uk